How I A/B Tested My Podcast Launch… Well… Kinda [OMP 021]

• How Feedback On The Original Name Of The Show Just Blew Me Away (PEOPLE HATED IT)

• The VERY FIRST THING You Should Do Before You Launch Anything Online

• How I Leveraged My Own Entourage For Rapid “User Tests”

• Which Tool I Used To A/B Test The Show Name and Hook (No Website Traffic Needed)

• The 3 KEY ELEMENTS Every Podcast Cover Should Have, And Why…

• How I Created An Attention Map Of The iTunes Results Page – And Used It To Design My Podcast

Links mentioned in this episode

The Offline Ignition Minute

Hillary Clinton using the “politician’s point”, with fingers all open in this example.

And… Thank You For Listening!

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– Nicolas